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LLM Brand Monitor

serpstatglobal/llm-brand-monitor-mcp

This server connects Claude to Serpstat's LLM Brand Monitor platform, which tracks how 350+ AI models reference your brand. You get 17 tools split across projects, scans, results, and usage tracking. Create monitoring projects with custom prompts, run scans across hundreds of LLMs, then pull back mentions, competitor analysis, citation links, and full response transcripts. All list operations return compact CSV by default to save 80-96% on tokens. Requires an API key from llmbrandmonitor.com. Most useful if you're tracking brand perception across the AI ecosystem or need to know which models recommend your product versus competitors.

GitHub stars
1
tools
17
auth
Secret needed
transport
STDIO
env var
1
last updated
Apr 22, 2026

Tools

17 tools

Public tool metadata for what this MCP can expose to an agent.

lbm_list_projectsList all brand monitoring projects

List all brand monitoring projects

No parameter schema in public metadata yet.

lbm_get_projectGet project details with prompts and models

Get project details with prompts and models

No parameter schema in public metadata yet.

lbm_create_projectCreate a new project

Create a new project

No parameter schema in public metadata yet.

lbm_update_projectUpdate project name, models, or monitoring settings

Update project name, models, or monitoring settings

No parameter schema in public metadata yet.

lbm_archive_projectArchive a project

Archive a project

No parameter schema in public metadata yet.

lbm_add_promptsAdd monitoring prompts to a project

Add monitoring prompts to a project

No parameter schema in public metadata yet.

lbm_delete_promptRemove a prompt from a project

Remove a prompt from a project

No parameter schema in public metadata yet.

lbm_run_scanStart a scan — sends prompts to LLMs and collects responses

Start a scan — sends prompts to LLMs and collects responses

No parameter schema in public metadata yet.

lbm_get_scan_statusCheck scan progress

Check scan progress

No parameter schema in public metadata yet.

lbm_list_scansView scan history

View scan history

No parameter schema in public metadata yet.

lbm_list_resultsBrowse monitoring results (brand mentions, status)

Browse monitoring results (brand mentions, status)

No parameter schema in public metadata yet.

lbm_get_transcriptRead the full LLM response for a specific result

Read the full LLM response for a specific result

No parameter schema in public metadata yet.

lbm_list_competitorsSee which competitor brands LLMs mention

See which competitor brands LLMs mention

No parameter schema in public metadata yet.

lbm_list_linksSee which URLs and domains LLMs cite

See which URLs and domains LLMs cite

No parameter schema in public metadata yet.

lbm_get_historyCompetitor mention trends over time

Competitor mention trends over time

No parameter schema in public metadata yet.

lbm_list_modelsList 350+ available LLM models

List 350+ available LLM models

No parameter schema in public metadata yet.

lbm_get_usageCheck credit balance and usage stats

Check credit balance and usage stats

No parameter schema in public metadata yet.

Sponsors

Configuration

LBM_API_KEY*secret

API key from llmbrandmonitor.com/profile

Readme

LLM Brand Monitor MCP Server

npm version MCP Badge License: MIT

MCP server for LLM Brand Monitor — a platform that tracks how AI models mention your brand.

Connect Claude, Cursor, Windsurf, or any MCP-compatible client to manage brand monitoring projects, run scans across 350+ LLMs, and analyze results — all through natural language.

Quick Start

Claude Desktop

Add to your claude_desktop_config.json:

{
  "mcpServers": {
    "lbm": {
      "command": "npx",
      "args": ["-y", "@serpstat/llm-brand-monitor-mcp"],
      "env": {
        "LBM_API_KEY": "lbm_your_key_here"
      }
    }
  }
}

Claude Code

claude mcp add lbm-mcp -e LBM_API_KEY=lbm_your_key_here -- npx -y @serpstat/llm-brand-monitor-mcp

From Source


View the full README on GitHub

Details

Repository
github.com/serpstatglobal/llm-brand-monitor-mcp
Website
llmbrandmonitor.com
Categories
AI & LLM Tools, Monitoring & Observability
Package
@serpstat/llm-brand-monitor-mcp
Transport
STDIO
Auth
Required
Registry
MCP registry, active

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