
LLM Brand Monitor
This server connects Claude to Serpstat's LLM Brand Monitor platform, which tracks how 350+ AI models reference your brand. You get 17 tools split across projects, scans, results, and usage tracking. Create monitoring projects with custom prompts, run scans across hundreds of LLMs, then pull back mentions, competitor analysis, citation links, and full response transcripts. All list operations return compact CSV by default to save 80-96% on tokens. Requires an API key from llmbrandmonitor.com. Most useful if you're tracking brand perception across the AI ecosystem or need to know which models recommend your product versus competitors.
- GitHub stars
- 1
- tools
- 17
- auth
- Secret needed
- transport
- STDIO
- env var
- 1
- last updated
- Apr 22, 2026
Tools
17 toolsPublic tool metadata for what this MCP can expose to an agent.
lbm_list_projectsList all brand monitoring projects
List all brand monitoring projects
No parameter schema in public metadata yet.
lbm_get_projectGet project details with prompts and models
Get project details with prompts and models
No parameter schema in public metadata yet.
lbm_create_projectCreate a new project
Create a new project
No parameter schema in public metadata yet.
lbm_update_projectUpdate project name, models, or monitoring settings
Update project name, models, or monitoring settings
No parameter schema in public metadata yet.
lbm_archive_projectArchive a project
Archive a project
No parameter schema in public metadata yet.
lbm_add_promptsAdd monitoring prompts to a project
Add monitoring prompts to a project
No parameter schema in public metadata yet.
lbm_delete_promptRemove a prompt from a project
Remove a prompt from a project
No parameter schema in public metadata yet.
lbm_run_scanStart a scan — sends prompts to LLMs and collects responses
Start a scan — sends prompts to LLMs and collects responses
No parameter schema in public metadata yet.
lbm_get_scan_statusCheck scan progress
Check scan progress
No parameter schema in public metadata yet.
lbm_list_scansView scan history
View scan history
No parameter schema in public metadata yet.
lbm_list_resultsBrowse monitoring results (brand mentions, status)
Browse monitoring results (brand mentions, status)
No parameter schema in public metadata yet.
lbm_get_transcriptRead the full LLM response for a specific result
Read the full LLM response for a specific result
No parameter schema in public metadata yet.
lbm_list_competitorsSee which competitor brands LLMs mention
See which competitor brands LLMs mention
No parameter schema in public metadata yet.
lbm_list_linksSee which URLs and domains LLMs cite
See which URLs and domains LLMs cite
No parameter schema in public metadata yet.
lbm_get_historyCompetitor mention trends over time
Competitor mention trends over time
No parameter schema in public metadata yet.
lbm_list_modelsList 350+ available LLM models
List 350+ available LLM models
No parameter schema in public metadata yet.
lbm_get_usageCheck credit balance and usage stats
Check credit balance and usage stats
No parameter schema in public metadata yet.
Sponsors
Configuration
LBM_API_KEY*secretAPI key from llmbrandmonitor.com/profile
Readme
LLM Brand Monitor MCP Server
MCP server for LLM Brand Monitor — a platform that tracks how AI models mention your brand.
Connect Claude, Cursor, Windsurf, or any MCP-compatible client to manage brand monitoring projects, run scans across 350+ LLMs, and analyze results — all through natural language.
Quick Start
Claude Desktop
Add to your claude_desktop_config.json:
{
"mcpServers": {
"lbm": {
"command": "npx",
"args": ["-y", "@serpstat/llm-brand-monitor-mcp"],
"env": {
"LBM_API_KEY": "lbm_your_key_here"
}
}
}
}
Claude Code
claude mcp add lbm-mcp -e LBM_API_KEY=lbm_your_key_here -- npx -y @serpstat/llm-brand-monitor-mcp
From Source
Details
- Repository
- github.com/serpstatglobal/llm-brand-monitor-mcp
- Website
- llmbrandmonitor.com
- Categories
- AI & LLM Tools, Monitoring & Observability
- Package
@serpstat/llm-brand-monitor-mcp- Transport
- STDIO
- Auth
- Required
- Registry
- MCP registry, active