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Competitor Analysis

aaron-he-zhu/seo-geo-claude-skills

When you need to understand why a competitor outranks you, this skill walks through their keyword portfolio, backlink profile, content strategy, and technical setup in one pass. It handles the full SEO battlecard: top rankings, traffic estimates, SERP feature wins, link acquisition patterns, and even GEO citation analysis for AI search. The eight-step framework keeps you from drowning in data while the handoff summary feeds findings straight into content gap or SERP analysis skills. Works standalone or plugs into your existing SEO stack. Honestly most useful when you analyze three to five competitors at once and study their failures as much as their wins, since that's where the exploitable gaps live.

skills.sh installs: 5.9K
GitHub stars: 242
last updated: Aug 21, 2026

Install

$ npx -y skills add aaron-he-zhu/seo-geo-claude-skills --skill competitor-analysis --agent claude-code

Installs into .claude/skills of the current project.

Files

`competitor-analysis` has moved

[!IMPORTANT] seo-geo-claude-skills is now a signpost repo — its skills are no longer developed here. This file exists only so older links to research/competitor-analysis/ keep resolving.

Active version: seo-geo/research/competitor-analysis in the aaron-marketing-skills bundle.

Frozen standalone copy (unchanged, tag v9.9.12): research/competitor-analysis/SKILL.md.

Install the active skill from the bundle:

npx skills add aaron-he-zhu/aaron-marketing-skills -s competitor-analysis

Full 20 → 16 mapping: see the repo README.

SKILL.md on GitHub

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Details

Repository: github.com/aaron-he-zhu/seo-geo-claude-skills
Category: Marketing & SEO

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