Web Content

This one teaches Claude to write web content that works for both Google SEO and AI search engines like Perplexity and ChatGPT. It includes templates for homepages, product pages, blog posts, and landing pages, plus specific formatting patterns AI systems love to quote: TL;DR boxes, comparison tables, definition blocks, and FAQ sections. The schema markup examples are comprehensive, covering Organization, Article, Product, and FAQ types. The core insight is solid: traditional SEO gets you ranked, but GEO (Generative Engine Optimization) gets you cited in AI answers, and the 1,200% growth stat makes the case for caring about both. Useful if you're creating marketing sites or documentation that needs to show up in AI responses.

skills.sh installs: 226
GitHub stars: 685
last updated: Jun 3, 2026

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Install

$ npx -y skills add alinaqi/claude-bootstrap --skill web-content --agent claude-code

Installs into .claude/skills of the current project.

Files

Web Content Skill

For creating web content optimized for both traditional SEO and AI discovery (ChatGPT, Perplexity, Claude, Gemini).

Sources: GEO Complete Guide | AI Search SEO | LLM Optimization | Generative Engine Optimization

Philosophy

SEO gets clicks. GEO gets citations.

Traditional SEO optimizes for Google rankings. Generative Engine Optimization (GEO) optimizes for being cited by AI assistants. Modern content needs both:

SEO: Rank on search results pages
GEO: Be cited in AI-generated answers (ChatGPT, Perplexity, Claude, Gemini)

AI traffic grew 1,200% between July 2024 and February 2025. Google's search share dropped below 90% for the first time in a decade. Optimize for both.