Ai Search Optimization

This handles optimization for AI-powered search engines like ChatGPT Search, Perplexity, and Google AI Overviews. It covers Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), focusing on getting your content cited in AI-generated answers rather than just ranking in traditional search results. The skill includes schema markup patterns (FAQPage, HowTo, Article), content structuring for AI extraction, llms.txt configuration, and AI crawler management. Use it when you need to optimize for zero-click searches or want to understand why 60% of searches now end without a site visit. The approach is practical: inverted pyramid content structure, semantic HTML, and structured data that research shows increases citation frequency by 2x to 3x.

skills.sh installs: 269
GitHub stars: 33
last updated: Jun 3, 2026

View on GitHub

Install

$ npx -y skills add dirnbauer/webconsulting-skills --skill ai-search-optimization --agent claude-code

Installs into .claude/skills of the current project.

Files

AI Search Optimization (AEO & GEO)

Source: https://github.com/dirnbauer/webconsulting-skills

Scope: Optimizing content for AI-powered search engines and answer engines This skill covers strategies for visibility in ChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot, and other generative AI platforms.

1. Understanding AEO & GEO

What is AEO (Answer Engine Optimization)?

Answer Engine Optimization focuses on structuring content to provide direct, concise answers to user queries through AI-powered platforms. Unlike traditional SEO which aims for link clicks, AEO optimizes for being cited as the answer source.

Target platforms:

Google AI Overviews (formerly SGE)
Perplexity AI
ChatGPT Search
Microsoft Copilot Search
Voice assistants (Siri, Alexa, Google Assistant)

What is GEO (Generative Engine Optimization)?

Generative Engine Optimization is the broader discipline of enhancing content visibility within AI-generated search results. It targets generative engines that synthesize answers from multiple sources rather than presenting traditional link lists.

Key differences from traditional SEO:

SKILL.md on GitHub