Amazon Advertising Strategy
If you're running Amazon ads and tired of guessing how to split budget between Sponsored Products, Brands, and Display, this walks you through building a structured strategy. It handles the tedious parts like campaign structure design (auto, broad, phrase, exact matching), keyword harvesting workflows, and setting realistic ACoS targets based on product lifecycle stage. The follow-up question format keeps it interactive without being annoying. What's nice is it pushes you toward specific recommendations rather than generic advice, though you'll still need to interpret the output for your particular category. Built by Nexscope, works across major platforms beyond Amazon.
- skills.sh installs
- 1.4K
- GitHub stars
- 855
- last updated
- Aug 21, 2026
Install
$ npx -y skills add nexscope-ai/amazon-skills --skill amazon-advertising-strategy --agent claude-codeInstalls into .claude/skills of the current project.
Files
Amazon Advertising Strategy 📢
Comprehensive Amazon PPC strategy and campaign optimization. Master Sponsored Products, Sponsored Brands, and Sponsored Display for maximum ROI.
Installation
npx skills add nexscope-ai/Amazon-Skills --skill amazon-advertising-strategy -g
Usage Examples
Complete advertising strategy development:
"Create a comprehensive Amazon PPC strategy for my kitchen gadgets with $5K monthly budget - need SP, SB, and SD campaigns"
Campaign optimization and ACoS improvement:
"My Amazon ads are running at 35% ACoS but I need 25% - help optimize my campaign structure and bidding strategy"
Budget allocation across campaign types:
"How should I allocate my $10K monthly Amazon ad spend across Sponsored Products, Sponsored Brands, and Sponsored Display?"
Core Capabilities
1. Multi-Campaign Strategy Development
- Complete campaign architecture across SP, SB, and SD campaign types
- Budget allocation optimization and strategic campaign prioritization
- Keyword strategy development and match type distribution
- Competitive analysis and market positioning through advertising
Sponsors
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- Repository
- github.com/nexscope-ai/amazon-skills
- Category
- Debugging
- First seen
- Jun 3, 2026
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