A structured approach to DTC marketing that walks you through the full stack: SEO for collection pages, email flows in Klaviyo or Omnisend, paid ad strategy across Meta and TikTok, CRO for Shopify themes, and retention setup. Works across eight platforms but clearly optimized for Shopify stores. The workflow is smart: it extracts what it can from your initial message, asks one consolidated follow-up with multiple choice options, then delivers prioritized action items with benchmarks. Good for when you need more than generic marketing advice and want channel-specific recommendations tied to actual Shopify mechanics. Built by Nexscope, which makes other ecommerce and Amazon-focused skills.

skills.sh installs
1.2K
GitHub stars
1.4K
last updated
Aug 21, 2026

Install

$ npx -y skills add nexscope-ai/ecommerce-skills --skill shopify-marketing --agent claude-code

Installs into .claude/skills of the current project.

Files

Shopify Marketing 🟢

Complete DTC marketing ecosystem for Shopify stores. Drive traffic, optimize conversions, and build customer loyalty.

Installation

npx skills add nexscope-ai/eCommerce-Skills --skill shopify-marketing -g

Usage Examples

Complete marketing strategy:

"Launch marketing strategy for my new Shopify skincare brand - need SEO, email, and paid ads setup"

Conversion optimization:

"My Shopify store gets 5K visitors/month but only 1.8% conversion - help me optimize the funnel"

Customer retention strategy:

"Build a retention strategy for my Shopify subscription box - email sequences, loyalty program, upsells"

Core Capabilities

1. Traffic Generation & SEO

  • Shopify SEO optimization and technical implementation
  • Content marketing strategy and blog optimization
  • Paid advertising across Google, Meta, TikTok, and Pinterest
  • Influencer marketing and partnership development

2. Conversion Rate Optimization

  • Landing page and product page optimization
  • Checkout funnel analysis and improvement
  • A/B testing frameworks and implementation
  • Trust signals and social proof optimization

Sponsors

Details

Repository
github.com/nexscope-ai/ecommerce-skills
Categories
Automation & Workflows, Marketing & SEO
First seen
Jun 3, 2026

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