Build A Brand

Takes an idea, URL, reference brands, or product photos and builds a complete brand identity: strategy, logo concepts, color palette, typography, and a deliverable PDF. Defaults to a quick brand mode that finishes in under 15 minutes with four or fewer image generations, perfect for founders who need something usable fast. The full 14-16 page guidelines are opt-in. Everything runs locally except image generation, and it won't spend your credits until you approve the estimate. One thing to know: it aggressively optimizes PDF size by downsampling images and baking color grades into JPEGs before render, because earlier versions would balloon to 70 MB when CSS filters hit the PDF engine.

skills.sh installs: 1.7K
GitHub stars: 41
last updated: Aug 21, 2026

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Install

$ npx -y skills add pika-labs/pika-plugins --skill build-a-brand --agent claude-code

Installs into .claude/skills of the current project.

Files

Build a Brand

Tools below are Pika MCP tools, named bare — call each under whatever prefix your session exposes for the Pika MCP.

Take any input — an idea, a website, a list of reference brands, product photos, or an existing brand to refresh — and produce a usable brand identity.

This is a standalone brand-building workflow focused on strategy, identity, design, and copy. The default output is a quick brand deliverable that can be finished in minutes. The full 14-16-page brand guidelines PDF is still available, but only when the user explicitly asks for full depth or chooses to go deeper after the quick pass.

Reference files

Load these only when the relevant phase starts:

references/brand-directions.md — strategy angle structure and differentiated positioning boards.
references/brand-identity.md — logo pipeline, symbol rules, concept lanes, and board-copy budgets.
references/brand-guidelines.md — full guidelines layout, render contract, page structure, and QA rules.
references/brand-md-template.md — required machine-readable brand.md structure.