Jobs To Be Done

Helps you figure out why customers actually buy your product by analyzing the "job" they're hiring it to do. Comes with a scoring rubric (0-10) for evaluating product strategy, frameworks for writing job statements in the "when/I want to/so I can" format, and the four forces model (push, pull, anxiety, habit) that explains switching behavior. Useful when you're investigating churn, designing features, or can't figure out why a competitor is winning. The skill distinguishes between the Big Hire (purchase decision) and Little Hire (repeated usage), which is genuinely helpful for retention problems. Includes copy patterns and product application examples throughout.

skills.sh installs: 7.3K
GitHub stars: 2.7K
last updated: Aug 21, 2026

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Install

$ npx -y skills add wondelai/skills --skill jobs-to-be-done --agent claude-code

Installs into .claude/skills of the current project.

Files

Jobs to Be Done Framework

Framework for discovering innovation based on a fundamental truth: customers don't buy products -- they "hire" them to do a specific job in their lives.

Core Principle

Job to Be Done = the progress a customer wants to make in specific circumstances.

Key elements of the definition:

Progress (not goal, not solution) -- the customer wants to move from the current state to a better one
Circumstances -- context determines the job, not customer attributes (demographics are useless)
Hiring/Firing -- the customer actively chooses a product for the "job"