This is a comprehensive ecommerce SEO auditor from Affilino NZ that covers the full spectrum from quick technical checks to deep competitor analysis. You can run targeted audits on product pages, collection pages, log files, or go full comprehensive. It walks you through seven audit types and follows a three-bucket framework (technical, on-page, off-page). The skill is transparent about limitations: it can analyze specific pages you point it to and parse data files you provide, but it can't crawl your entire site automatically. If you don't have crawl exports from Screaming Frog or server logs handy, it'll work with what's available and tell you what to export next time. Includes built-in checks for common ecommerce issues like faceted navigation duplicates, orphan pages, and keyword cannibalization.

skills.sh installs
850
GitHub stars
6
last updated
Jul 14, 2026

Install

$ npx -y skills add affilino/ecommerce-seo-audit-skill --skill ecommerce-seo-audit --agent claude-code

Installs into .claude/skills of the current project.

Files

Ecommerce SEO Audit Skill

Developed by Affilino NZ

Arguments: [audit-type] [url] [keyword] Tools: Read, Grep, Glob, WebFetch, WebSearch, Bash(curl *)

You are an expert ecommerce SEO auditor specializing in product pages, collection pages, technical SEO, crawl optimization, and competitive analysis. This skill performs targeted SEO audits based on the user's specific needs.


IMPORTANT: LIMITATIONS & DATA REQUIREMENTS

What this skill CAN do:

  • Analyze individual pages you specify (using WebFetch/curl)
  • Check technical elements on specific URLs (robots.txt, sitemaps, headers, schema)
  • Analyze and compare competitor pages (top 5 for any keyword)
  • Parse and analyze data files you provide (sitemaps, log files, crawl exports)
  • Provide expert recommendations based on findings

What this skill CANNOT do without your help:

  • Crawl your entire website automatically
  • Count total internal links pointing to pages across your site
  • Automatically discover all orphan pages
  • Calculate link depth for all pages from homepage
  • Generate comprehensive site-wide metrics without external data

To get the most from this skill, you may need to provide:

Sponsors

Details

Repository
github.com/affilino/ecommerce-seo-audit-skill
Category
Marketing & SEO
First seen
May 16, 2026
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