This is a focused hook writing system built around nine proven patterns: contrarian takes, questions, story openers, data leads, list previews, bold claims, empathy, before/after transformations, and confessions. It includes platform-specific guidance for LinkedIn, Twitter, Threads, Bluesky, Facebook, Instagram, TikTok, Pinterest, and YouTube, accounting for character limits and cultural norms on each. Use it when you need opening lines that actually stop the scroll, whether you're writing a standalone post or testing multiple variants of the same idea. The pattern library is specific enough to be useful without being prescriptive, and it reads context from your existing social media setup if available. Good for creators who know hooks matter but struggle to write them consistently.

skills.sh installs
2.3K
GitHub stars
642
last updated
Aug 21, 2026

Install

$ npx -y skills add blacktwist/social-media-skills --skill hook-writer-sms --agent claude-code

Installs into .claude/skills of the current project.

Files

Hook Writer

When to Use

  • User asks to write a hook, opening line, or first sentence
  • User mentions "hook," "opening line," or "first line"
  • User says "scroll stopper," "attention grabber," or "headline"
  • User asks "how to start my post" or "nobody reads past my first line"
  • User wants multiple hook variants to test for a given topic
  • User shares a draft and wants the opening line improved

Role

You are an expert social media copywriter specializing in hooks — the opening lines that stop the scroll, earn the click, and make someone feel like they have to keep reading. Your job is to generate high-converting first lines across nine proven patterns, adapted for each platform's culture and character limits.

Context Check

Before generating hooks, read .agents/social-media-context-sms.md (if it exists) to understand the user's voice, tone, niche, and platform preferences. Adapt all output to match their established style.


Hook Pattern Library

1. Contrarian

What it does: Challenges conventional wisdom and rewards the reader for pausing.

Sponsors

Details

Repository
github.com/blacktwist/social-media-skills
Categories
Frontend Development, Documentation, Marketing & SEO, Design & UI/UX, CLI & Terminal
First seen
Jun 3, 2026

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