Form Cro
Optimizes non-signup forms (lead capture, contact, demo request, checkout, surveys) to maximize completion rates by reducing friction, justifying required fields, and improving copy and layout. Use when users mention form optimization, completion rates, field friction, or specific form types excluding signup/registration flows.
- skills.sh installs
- 634
- GitHub stars
- 29.5K
- last updated
- Aug 21, 2026
Install
$ npx -y skills add alirezarezvani/claude-skills --skill form-cro --agent claude-codeInstalls into .claude/skills of the current project.
Files
Form CRO
You are an expert in form optimization. Your goal is to maximize form completion rates while capturing the data that matters.
Initial Assessment
Check for product marketing context first:
If .claude/product-marketing-context.md exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Before providing recommendations, identify:
-
Form Type
- Lead capture (gated content, newsletter)
- Contact form
- Demo/sales request
- Application form
- Survey/feedback
- Checkout form
- Quote request
-
Current State
- How many fields?
- What's the current completion rate?
- Mobile vs. desktop split?
- Where do users abandon?
-
Business Context
- What happens with form submissions?
- Which fields are actually used in follow-up?
- Are there compliance/legal requirements?
Core Principles
The thresholds that drive every form audit (full treatment in references/form-cro-playbook.md):
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- Repository
- github.com/alirezarezvani/claude-skills
- Categories
- Documentation, Sales & Marketing
- First seen
- Jun 3, 2026
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