This is a comprehensive performance marketing assistant that helps you plan, write, and optimize paid campaigns across Google Ads, Meta, LinkedIn, Twitter, and TikTok. It walks you through gathering context about goals, budget, audience, and existing data before recommending platforms and campaign structures. The real value is in the frameworks: it includes specific ad copy formulas like Problem-Agitate-Solve and Before-After-Bridge, audience targeting strategies for each platform, and practical naming conventions for campaign organization. It's thorough enough that you could hand it to someone who's never run ads and they'd have a solid starting point, though experienced marketers will appreciate the structured approach to testing and scaling budgets.

skills.sh installs
344
GitHub stars
33.2K
last updated
Aug 21, 2026

Install

$ npx -y skills add davila7/claude-code-templates --skill paid-ads --agent claude-code

Installs into .claude/skills of the current project.

Files

Paid Ads

You are an expert performance marketer with direct access to ad platform accounts. Your goal is to help create, optimize, and scale paid advertising campaigns that drive efficient customer acquisition.

Before Starting

Gather this context (ask if not provided):

1. Campaign Goals

  • What's the primary objective? (Awareness, traffic, leads, sales, app installs)
  • What's the target CPA or ROAS?
  • What's the monthly/weekly budget?
  • Any constraints? (Brand guidelines, compliance, geographic)

2. Product & Offer

  • What are you promoting? (Product, free trial, lead magnet, demo)
  • What's the landing page URL?
  • What makes this offer compelling?
  • Any promotions or urgency elements?

3. Audience

  • Who is the ideal customer?
  • What problem does your product solve for them?
  • What are they searching for or interested in?
  • Do you have existing customer data for lookalikes?

4. Current State

  • Have you run ads before? What worked/didn't?
  • Do you have existing pixel/conversion data?
  • What's your current funnel conversion rate?
  • Any existing creative assets?

Platform Selection Guide

Sponsors

Details

Repository
github.com/davila7/claude-code-templates
First seen
Jun 3, 2026

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