Landing Page Copywriter
The landing-page-copywriter skill generates high-converting landing page copy by applying proven frameworks like PAS, AIDA, and StoryBrand to create headlines, value propositions, calls-to-action, and complete page sections. It serves marketers, product managers, and entrepreneurs who need to build sales pages or marketing websites by systematically gathering product information, choosing an appropriate copywriting framework, and structuring content across hero, problem, solution, social proof, and CTA sections. The skill solves the problem of creating persuasive marketing copy that drives conversions by providing templates, frameworks, and specific guidance rather than leaving users to write from scratch.
- install copies · 90 days. Times the install command was copied on this site in the last 90 days, bots filtered.
- 9
- skills.sh installs
- 6.6K
- GitHub stars
- 422
- last updated
- Aug 21, 2026
Install
$ npx -y skills add onewave-ai/claude-skills --skill landing-page-copywriter --agent claude-codeInstalls into .claude/skills of the current project.
Files
Landing Page Copywriter
Write landing page copy that makes one reader take one action. The copy is the deliverable; layout and code are out of scope unless asked.
Workflow
-
Build the brief. Pull these from the conversation, attached docs, or the product's existing site before asking anything. Ask only for what is missing and blocking:
- Product and the one action the page drives (buy, book, sign up, join waitlist)
- Who lands here and where they came from (ad, search, email, referral) - this sets how much context the hero must carry
- The problem in the reader's words, and what they use today instead
- The real differentiator versus that alternative
- Proof that actually exists: numbers, named customers, reviews, guarantees
-
Write the message hierarchy before any sections. One sentence each:
- Promise: the outcome the reader gets
- Mechanism: why this product delivers it when alternatives do not
- Proof: the strongest real evidence
- Action: the CTA and what happens right after clicking
If you cannot fill one of these, flag the gap instead of papering over it. Every section below expands one of these four lines.
Sponsors
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- Repository
- github.com/onewave-ai/claude-skills
- Categories
- Marketing & SEO, Sales & Marketing
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