Rank Local
Handles the full local SEO checklist: Google Business Profile optimization, NAP consistency checks across directories, citation building, and review management strategy. You'd reach for this when helping clients rank in the local pack or debugging why a business isn't showing up for "near me" searches. What I appreciate is the practical structure: it gives you audit checklists for GBP completeness, templates for responding to positive and negative reviews without sounding robotic, and a clear citation priority system (foundation, industry-specific, then local directories). The schema examples and review velocity guidance are solid. Covers the unglamorous but essential work of making sure a business name is formatted identically across 50+ directories.
- skills.sh installs
- 2.5K
- GitHub stars
- 21
- last updated
- Aug 21, 2026
Install
$ npx -y skills add calm-north/seojuice-skills --skill rank-local --agent claude-codeInstalls into .claude/skills of the current project.
Files
Rank Local
Build a local SEO foundation covering Google Business Profile optimization, NAP consistency, citation strategy, and review velocity.
Local SEO Ranking Factors
Local search results are determined by three primary factors:
- Relevance — How well your business matches the search query
- Distance — How close you are to the searcher's location
- Prominence — How well-known and trusted your business is online
You can't control distance, but you can maximize relevance and prominence.
Step 1: Google Business Profile Audit
GBP is the single most important local SEO asset. Audit:
Profile Completeness
- Business name matches real-world name exactly (no keyword stuffing)
- Primary category is the most specific match for your business
- Secondary categories cover all relevant services (up to 9)
- Address is accurate and matches what's on your website
- Phone number is a local number (not toll-free) that matches website
- Website URL points to the correct page
- Business hours are accurate (including special hours for holidays)
- Business description uses keywords naturally (750 chars max)
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