Founder Marketing Skills

Four marketing skills aimed at founders doing their own growth work: social search audit, growth strategy, keyword research, and competitor analysis. All focused on TikTok and Instagram as search engines, which makes sense given the 40% Gen Z stat they cite. The skills are SKILL.md files that agents can read and execute, giving you categorized keywords with intent ratings and content recommendations. Honestly most useful for validating whether social search is worth your time before you dump hours into it. The competitor audit and keyword research are solid if you're actually going to act on the output. Ships with no API keys required, works across Claude Code, Cursor, and other agents that parse SKILL.md format.

skills.sh installs: 885
GitHub stars: 4
last updated: Jul 14, 2026

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Install

$ npx -y skills add aradotso/marketing-skills --skill founder-marketing-skills --agent claude-code

Installs into .claude/skills of the current project.

Files

Founder Marketing Skills

Skill by ara.so — Marketing Skills collection.

Open-source marketing skills for founders who do their own marketing. Provides 4 AI-powered skills for keyword research, growth strategy, social search audit, and competitor intelligence. Works with Claude Code, Codex, Cursor, and any agent that reads SKILL.md files.

What This Project Does

ScaleBrick's Founder Marketing Skills is a collection of structured marketing methodologies packaged as SKILL.md files that AI agents can execute. Each skill follows a specific framework to analyze your business and produce actionable marketing insights:

Social Search Audit: Evaluates if TikTok/Instagram search is viable for your business
Growth Strategy: Generates comprehensive marketing strategy with keywords and content pillars
Keyword Research: Finds high-intent keywords people search on social platforms
Competitor Audit: Analyzes competitors' SEO, content, and social media presence

Core insight: 40% of Gen Z uses TikTok and Instagram as search engines. These skills help you capture that high-intent traffic.