
Cold Outreach Sequence
This builds LinkedIn and email outreach sequences that actually reference something specific about the prospect. It runs web searches first, then assigns a personalization tier based on what signals it finds (recent funding, LinkedIn posts, company news). The structure is solid: connection request under 300 chars, spaced follow-ups that add new angles, and a break-up message that sets a six-month resurface date. The self-critique pass catches generic drafts before you send them. Use it when you need to reach cold prospects without sounding like a template, or when you're spinning up a repeatable outreach system with tracking.
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- 5
- skills.sh installs
- 449
- GitHub stars
- 455
- last updated
- Aug 21, 2026
Install
$ npx -y skills add brianrwagner/ai-marketing-claude-code-skills --skill cold-outreach-sequence --agent claude-codeInstalls into .claude/skills of the current project.
Files
Cold Outreach Sequence
Here's what I've learned about cold outreach: the word "cold" is the problem.
Spray-and-pray templates don't work. 10 minutes of research + a specific reference = not cold anymore. This skill builds the second kind.
Mode
Detect from context or ask: "One message, full sequence, or full outreach system?"
| Mode | What you get | Best for |
|---|---|---|
quick | 1 connection request + 1 follow-up for a single prospect | Testing an angle, one-off outreach |
standard | Full 4-touch sequence for a single prospect | Active pipeline, individual targets |
deep | Multi-prospect sequence system + A/B variants + tracking framework | Launching an outreach campaign |
Default: standard — use quick if they give you one name and say "draft something." Use deep if they're building a repeatable outreach engine.
Context Loading Gates
Before writing any message, collect:
Sponsors
Details
- Repository
- github.com/brianrwagner/ai-marketing-claude-code-skills
- Categories
- DevOps & CI/CD, AI & Agent Building, Data Science & ML, Marketing & SEO, Sales & Marketing
- First seen
- Jun 3, 2026
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