Newsletter Creation Curation

brianrwagner/ai-marketing-claude-code-skills

This generates B2B newsletters that adapt to your actual business context instead of using generic templates. It walks you through five phases: context loading (industry, stage, role, geography), strategic analysis, blueprint creation, full draft, and self-critique. You pick a mode (quick outline, standard full edition, or deep with 4-week calendar), answer intake questions about your ICP and goals, and it produces subject lines, hooks, insights, and actionable playbooks tailored to whether you're Series A or C+, founder or employee, sales tech or fintech. The self-critique pass is smart, it flags generic content and explains what got revised. Best for teams that know newsletters need to sound like they understand the reader's world, not just fill an inbox.

skills.sh installs: 446
GitHub stars: 455
last updated: Aug 21, 2026

View on GitHub

Install

$ npx -y skills add brianrwagner/ai-marketing-claude-code-skills --skill newsletter-creation-curation --agent claude-code

Installs into .claude/skills of the current project.

Files

Newsletter Creation & Curation Skill

Use this skill to create B2B newsletters that match business context, not generic content templates.

Deep strategic guidance is in PLAYBOOK.md. Use this file as the executable operating manual.

Mode

Detect from context or ask: "Outline only, full edition, or full edition + calendar?"

Mode	What you get	Best for
`quick`	Edition outline + 3 lead story angles, no writing	Planning, editorial direction
`standard`	Full newsletter edition, all sections written	Publishing this week
`deep`	Full edition + 4-week content calendar + audience segmentation recommendations	Launching or systematizing a newsletter

Default: standard — use quick if they're still deciding what to write. Use deep if they're building a newsletter from scratch or scaling.