Native Ads

Handles Taboola, Outbrain, and other content recommendation platforms where ads sit in-feed alongside publisher content. Reads your project context if available, then guides you through creative testing (the skill suggests 3 headlines by 3 images for 9 variants), copywriting that matches the softer native format, and budget sizing (minimum $500 but really $5,000+ to see signal). The tables break down platform reach, pricing averages (CPC $0.10–0.30), and testing approaches for advertorials. Honestly, native is tricky because there's no universal formula for how aggressive your advertorial should be, but this gives you a structured starting point and reminds you to avoid clickbait that tanks conversion once people land.

skills.sh installs: 1.1K
GitHub stars: 1.1K
last updated: Aug 21, 2026

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Install

$ npx -y skills add kostja94/marketing-skills --skill native-ads --agent claude-code

Installs into .claude/skills of the current project.

Files

Paid Ads: Native Ads

Guides native advertising on Taboola, Outbrain, and content recommendation networks. Native ads blend with publisher content and achieve ~18% higher CTR than display banners. Use this skill when planning or optimizing native ad campaigns.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Project context: Read root {project}.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.

Identify: