Research Sources

Helps you build a research infrastructure for content ideation, competitor monitoring, and industry tracking. You get a framework for categorizing sources (news, blogs, newsletters, community forums, data platforms, archives) with selection criteria that favor 10 to 15 high quality feeds over sprawling lists that rot. It connects directly to keyword research and competitor research skills, so the sources you pick actually feed downstream work. The output is a shortlist with cadence recommendations, not a mega spreadsheet. Honestly, the real value is the forcing function to think about signal versus noise before you drown in RSS feeds and browser tabs you never read.

skills.sh installs: 1.1K
GitHub stars: 1.1K
last updated: Aug 21, 2026

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Install

$ npx -y skills add kostja94/marketing-skills --skill research-sources --agent claude-code

Installs into .claude/skills of the current project.

Files

Strategies: Research Sources

Guides selecting and organizing information sources for marketing research: content ideation, competitor monitoring, and industry tracking. Use this skill when planning where to gather signals for content, competitive intelligence, or market trends.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Use Cases

Use case	Purpose
Content ideation	Topic ideas, trends, gaps for blog, newsletter, social
Competitor monitoring	Product updates, positioning, pricing, reviews
Industry tracking	Market shifts, funding, layoffs, regulatory changes