Url Slug Generator

Generates SEO-friendly URL slugs for content pages using research-backed best practices. It aims for 3-5 word slugs under 60 characters, strips stop words, converts to lowercase with hyphens, and puts your primary keyword up front. The workflow is straightforward: extract the main keyword, summarize instead of copying the full title, validate length, and check uniqueness. What I appreciate is the specific guidance on common mistakes like auto-generated IDs and changing slugs without redirects. It pulls from analysis of 11.8 million Google results showing shorter URLs correlate with higher rankings. Works across blog posts, articles, product pages, and other content types where clean permalinks matter.

skills.sh installs: 1.1K
GitHub stars: 1.1K
last updated: Aug 21, 2026

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Install

$ npx -y skills add kostja94/marketing-skills --skill url-slug-generator --agent claude-code

Installs into .claude/skills of the current project.

Files

Components: URL Slug

Guides creation of SEO-friendly URL slugs for blog posts, articles, and content pages. Research on 11.8M Google results shows shorter URLs tend to rank higher; position #1 URLs average 50–60 characters.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Scope

URL slug: The path segment after the base (e.g., ai-people-search in /blog/ai-people-search)
Applies to: Blog posts, articles, guides, category pages, product pages

Best Practices

Length

Guideline	Target
Slug length	Under 60 characters total (including path prefix)
Word count	3–5 words
Principle	Shorter = easier to read, share, remember; less truncation in SERPs; see serp-features

Example: "The Complete Guide to AI Search Engine for Finding People" → ai-people-search (3 words) or ai-search-finding-people (4 words), not ai-search-engine-finding-people-speed-discovery-outreach (9 words, 51 chars).