Content Strategy

anthropics/knowledge-work-pluginsOfficial

Pulls your PayPal or QuickBooks sales data, spots top performers and slow movers, layers in seasonality, and hands you a 30-day content brief: what to push, what to hold, what offers to run. It's strategic output only, no calendars or creative assets. The workflow asks how you want to measure performance (revenue, margin, velocity), fetches 90 days of transaction history, and builds a ranked brief with recommended angles for each product. Useful when you're staring at a blank content calendar and need data to tell you what actually deserves attention this month. Pairs with canva-creator if you want to turn the brief into assets.

skills.sh installs: 1.9K
GitHub stars: 35.3K
last updated: Aug 21, 2026

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Install

$ npx -y skills add anthropics/knowledge-work-plugins --skill content-strategy --agent claude-code

Installs into .claude/skills of the current project.

Files

Content Strategy

Quick start

When an SMB owner asks "what should I post this month?" or "what's my content plan?", this skill:

Pulls sales data from QuickBooks or PayPal (transaction history, product/service revenue by date)
Identifies patterns — top-selling products, slow movers, seasonal trends
Layers in context — seasonality (user-provided or industry benchmarks), past performance
Produces a 30-day brief — ranked recommendations of what to push, what to hold, what offers to consider
Gets owner approval before the brief feeds into social-content-engine for asset generation

The output is strategic only — no calendar scheduling, no creative assets.