Article Content

This one focuses on writing the actual article text, not the page structure or SEO scaffolding. It walks you through intros, body sections, conclusions, and word count targets by article type (news posts at 300-600 words, pillar content at 2,000-3,500+, listicles around 1,200-2,000). The real meat is in the information gain section, which argues that unique data, counter-narratives, and SME quotes matter more than hitting some magic word count. It covers QAE patterns for body sections, answer-first writing for GEO, and how to tie content back to your product without being pushy. Use it when you're staring at a blank doc and need a structured way to draft long-form content that actually adds something new to the search results.

skills.sh installs: 2.4K
GitHub stars: 1.1K
last updated: Aug 21, 2026

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Install

$ npx -y skills add kostja94/marketing-skills --skill article-content --agent claude-code

Installs into .claude/skills of the current project.

Files

Content: Article Content

Guides creation of article body content—the actual text (intro, body, conclusion) for blog posts, guides, and long-form pieces. Focus on what to write. For where it goes (page structure, schema, metadata), see article-page-generator. For short conversion copy (ads, landing pages, CTAs), see copywriting.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.