This is for planning and running creator programs where people build content using your product, like tutorials, templates, or use cases. It helps you distinguish between creator programs (long-term content partnerships), affiliate programs (sales commissions), and influencer marketing (paid promotion). You get frameworks for incentive models (credits, payment, hybrid, marketplace revenue share), a phased rollout timeline from planning through optimization, and guidance on recruitment and quality control. The ecosystem operations section is smart about making sure creators actually get value, not just the platform. Most useful if you're running an AI tool, design software, or CMS and want user-generated content that showcases real usage rather than just promotional posts.

skills.sh installs
1.1K
GitHub stars
1.1K
last updated
Aug 21, 2026

Install

$ npx -y skills add kostja94/marketing-skills --skill creator-program --agent claude-code

Installs into .claude/skills of the current project.

Files

Channels: Creator Program

Guides creator program strategy for AI/SaaS products. Long-term partnerships with creators for content co-creation and brand building. Differs from affiliate (sales focus) and influencer (paid promotion focus).

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Project context: Read root {project}.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.

Identify:

  1. Product type: AI tool, design tool, CMS, marketplace
  2. Content need: Tutorials, templates, use cases
  3. Creator target: Followers, niche, content quality

Creator vs. Affiliate vs. Influencer

Sponsors

Details

Repository
github.com/kostja94/marketing-skills
Categories
Productivity & Planning, Marketing & SEO
First seen
May 16, 2026

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