Seo Audit

This is a comprehensive SEO audit framework that walks you through technical, on-page, content, and off-page issues in the right order. It's opinionated about sequence (fix crawlability before you optimize titles) and comes with detailed checklists covering robots.txt, sitemaps, Core Web Vitals, schema, and backlinks. The output maps each issue to a specific skill and prioritizes blockers versus nice-to-haves. Use this when you inherit a site and need to know what's broken, or when you're trying to figure out why pages aren't ranking. It assumes quarterly full audits and monthly check-ins, which feels about right for most sites.

skills.sh installs: 1.1K
GitHub stars: 1.1K
last updated: Aug 21, 2026

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Install

$ npx -y skills add kostja94/marketing-skills --skill seo-audit --agent claude-code

Installs into .claude/skills of the current project.

Files

Strategies: SEO Audit

Guides end-to-end SEO audit: technical foundation, on-page, content, and off-page. Execute in order—technical blockers prevent indexing; on-page limits rankings; content and off-page build authority. Use when auditing an existing site or planning fixes.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Audit Order

Phase	Focus	Skills
1. Technical	Crawl, index, sitemap	robots-txt, xml-sitemap, canonical-tag, indexing, site-crawlability
2. On-Page	Metadata, structure, schema	title-tag, meta-description, page-metadata, schema-markup, internal-links, heading-structure
3. Content	Gaps, intent, optimization	keyword-research, content-strategy, content-optimization
4. Off-Page	Backlinks, authority	link-building, backlink-analysis