If you're tracking Xiaohongshu performance and need custom analysis beyond what the platform gives you, this walks through building Excel spreadsheets that actually work. It covers the full workflow from importing data exports to setting up pivot tables, calculating engagement rates with formulas, and creating reusable dashboards. The spreadsheet architecture is solid: separate sheets for raw data, content logs, competitor tracking, and visualizations. You get specific formulas for metrics like week-over-week growth and moving averages, plus conditional formatting rules to highlight what matters. Best for manual or semi-automated analysis when you need flexibility. Skip it if you need real-time monitoring or have access to proper BI tools.

skills.sh installs
277
GitHub stars
539
last updated
Aug 21, 2026

Install

$ npx -y skills add vivy-yi/xiaohongshu-skills --skill excel-analytics --agent claude-code

Installs into .claude/skills of the current project.

Files

Excel Analytics (Excel数据分析)

Overview

Excel analytics is the systematic use of spreadsheet software to organize, analyze, visualize, and report on Xiaohongshu performance data, enabling custom analysis, flexible reporting, and data-driven insights without requiring specialized analytics tools.

When to Use

Use when:

  • Building custom tracking spreadsheets for Xiaohongshu data
  • Analyzing exported data from platform analytics
  • Creating personalized dashboards and reports
  • Conducting custom calculations and metrics
  • Visualizing performance trends and patterns
  • Learning data analysis fundamentals
  • Comparing multiple time periods or content types
  • Creating executive summaries for stakeholders

Do NOT use when:

  • Real-time monitoring needed (use platform analytics)
  • Complex statistical analysis required (use specialized tools)
  • Automated reporting at scale (use BI tools)
  • Simple quick checks (use platform native analytics)

Core Pattern

Sponsors

Details

Repository
github.com/vivy-yi/xiaohongshu-skills
Categories
Data Science & ML, Debugging, Marketing & SEO, Office & Documents
First seen
Jun 3, 2026

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