Viral Creation

This walks you through creating viral content on Xiaohongshu by reverse-engineering what actually works. You'll analyze the top 20 viral posts in your niche, identify patterns like emotional hooks and before/after visuals, then apply those formulas systematically. It covers the mechanics: carousel vs single image, posting at 7-9 PM on Tuesdays through Thursdays, designing high-contrast covers with bold text, and structuring slides for maximum saves and shares. The approach is less "hope it goes viral" and more "here are five elements present in posts that got 10,000+ views, now replicate them." Good for when you're trying to break out beyond your existing followers rather than just serving your current audience.

skills.sh installs: 351
GitHub stars: 539
last updated: Aug 21, 2026

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Install

$ npx -y skills add vivy-yi/xiaohongshu-skills --skill viral-creation --agent claude-code

Installs into .claude/skills of the current project.

Files

Viral Creation (爆款打造)

Overview

Viral creation is the systematic approach to crafting Xiaohongshu content with viral potential by understanding platform algorithms, audience psychology, and proven viral formulas to create posts that reach tens or hundreds of thousands of viewers beyond your existing follower base.

When to Use

Use when:

Creating content with viral/ breakout potential
Analyzing why certain posts went viral
Replicating viral success patterns
Optimizing content for algorithm amplification
Aiming for discovery page traffic
Creating content to reach new audiences

Do NOT use when:

Creating evergreen educational content (value over virality)
Focusing on community engagement over reach (use fan-operations)
Posting consistently for loyal existing audience (different objective)

Core Pattern

Before (hoping for virality, no strategy):

❌ "I hope this post goes viral!"
❌ "Let me post and see what happens"
❌ "Why did that post go viral? No idea, just luck"
❌ "Can't seem to create viral content, maybe I'm not lucky enough"

SKILL.md on GitHub

Details

Repository: github.com/vivy-yi/xiaohongshu-skills
First seen: Jun 3, 2026