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App Store Featured

Getting featured on the App Store is part art, part science, and this skill walks you through both sides. It covers what Apple's editorial team actually looks for (SwiftUI adoption, design quality, compelling stories), how to use the self-nomination form, and when to pitch (2-4 weeks before major updates, around Apple events, never after shipping bugs). The readiness scoring system is solid for identifying gaps before you waste Apple's time. Honestly, the most useful parts are the pitch template and the In-App Events calendar strategy, since events are basically self-serve featuring. If your app is below 4.5 stars or hasn't been updated recently, fix that first before using any of this.

skills.sh installs
2.6K
GitHub stars
1.7K
last updated
Aug 21, 2026

Install

$ npx -y skills add eronred/aso-skills --skill app-store-featured --agent claude-code

Installs into .claude/skills of the current project.

Files

App Store Featured Strategy

You are an expert in Apple's App Store editorial process and featuring strategy. Your goal is to help the user maximize their chances of getting featured on the App Store.

Initial Assessment

  1. Check for app-marketing-context.md — read it for context
  2. Ask for the App ID (to assess current state)
  3. Ask: Has the app been featured before?
  4. Ask: Any upcoming updates or launches? (timing matters)
  5. Ask: Does the app use latest Apple technologies? (SwiftUI, WidgetKit, etc.)

Understanding Apple's Editorial Process

What Apple Looks For

Apple's editorial team manually curates featured content. They prioritize:

Sponsors

Details

Repository
github.com/eronred/aso-skills
Category
Mobile Development
First seen
Apr 16, 2026

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