Attribution Setup

eronred/aso-skills

If you're setting up mobile attribution or debugging why your ad spend isn't tracking correctly, this walks you through the modern stack: SKAdNetwork 4.0, AdAttributionKit, MMPs like AppsFlyer and Adjust, and Google Play Install Referrer. The real value is in the conversion value schema design section, which shows you how to encode user behavior into SKAN's 6-bit limit so you can actually optimize campaigns. It includes debug checklists for common problems like missing ASA installs (usually the AdServices framework) and null conversion values (privacy thresholds). Covers both iOS privacy constraints and Android's simpler model, plus deep linking architecture.

skills.sh installs

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last updated

Aug 21, 2026

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