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Brand Voice Learner

Feed this your website copy, blog posts, and marketing materials, and it'll extract your brand's voice patterns across six dimensions like formality, directness, and warmth. You get a full style guide with linguistic patterns, do's and don'ts, preferred terminology, and channel-specific variations. Built on NN/g voice research, so the framework is solid. Most useful when onboarding writers or auditing consistency across teams. The voice checklist alone will save you from publishing corporate jargon like "we are delighted to inform you" when you meant to say "great news."

skills.sh installs
217
GitHub stars
150
last updated
Aug 21, 2026

Install

$ npx -y skills add guia-matthieu/clawfu-skills --skill brand-voice-learner --agent claude-code

Installs into .claude/skills of the current project.

Files

Brand Voice Learner

Analyze existing brand content to extract voice characteristics, create actionable voice guidelines, and ensure consistent brand expression across all communications.

When to Use This Skill

  • Creating brand voice guidelines
  • Onboarding new writers
  • Auditing voice consistency
  • Adapting voice for channels
  • Training AI writing tools

Methodology Foundation

Based on NN/g voice research and content strategy best practices, combining:

  • Linguistic pattern analysis
  • Voice dimension mapping
  • Guidelines development
  • Consistency measurement

What Claude Does vs What You Decide

Claude DoesYou Decide
Analyzes existing contentContent sources to analyze
Extracts voice patternsVoice evolution direction
Creates voice guidelinesApproval of guidelines
Identifies inconsistenciesException handling
Suggests voice examplesFinal voice choices

Instructions

Step 1: Gather Voice Samples

Sponsors

Details

Repository
github.com/guia-matthieu/clawfu-skills
Category
Marketing & SEO
First seen
Jun 3, 2026

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