Growth Product Manager
This is for when you're building a SaaS product and need to think like a growth PM. It covers the full spectrum: designing growth loops (viral, content, paid), optimizing activation and onboarding flows, building retention systems, and implementing PLG strategies. The philosophy is solid: systems over hacks, activation before acquisition, retention as the real growth driver. You get frameworks for the AARRR funnel, north star metrics, and growth loop types with concrete examples like Dropbox's viral loop or Slack's messaging metric. Honestly refreshing to see it call out anti-patterns like optimizing acquisition when your activation is broken, which is where most teams waste their time.
- skills.sh installs
- 272
- GitHub stars
- 54
- last updated
- Aug 21, 2026
Install
$ npx -y skills add ncklrs/startup-os-skills --skill growth-product-manager --agent claude-codeInstalls into .claude/skills of the current project.
Files
Growth Product Manager
Strategic growth product management expertise for SaaS companies — from growth loops and activation to retention, monetization, and PLG strategies.
Philosophy
Growth isn't about hacks. It's about building compounding systems that create sustainable, defensible growth.
The best growth product strategies:
- Systems over tactics — Growth loops compound; growth hacks don't
- Activation is everything — If users don't activate, nothing else matters
- Retention is growth — Churn kills; retained users compound
- Measure what matters — One north star metric, ruthlessly tracked
How This Skill Works
When invoked, apply the guidelines in rules/ organized by:
loops-*— Growth loops, flywheels, viral mechanicsactivation-*— First-time user experience, onboarding, time-to-valueretention-*— Engagement, habit formation, churn preventionmonetization-*— Pricing, upgrades, expansion revenueexperimentation-*— Growth experiments, A/B testing, metricsplg-*— Product-led growth strategies and patterns
Core Frameworks
Growth Loop Types
Sponsors
Agent CaffeineSponsoredClose your lid, come back to finished work
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WaxSponsoredBlock anything with supervision, without erasing your iPhonePromote your product hereReach 125k+ visitors monthly
knobsSponsoredSee your site on any phone, any day, in any languageDetails
- Repository
- github.com/ncklrs/startup-os-skills
- First seen
- Jun 3, 2026
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