This one walks you through conversion funnel optimization with specific frameworks for auditing signup flows. It includes benchmark completion rates by step count (single page: 65-80%, four steps: 20-35%), field-by-field conversion impact data (adding name drops you 15-25%), and ready-to-test hypotheses like switching to social login as primary or using magic links instead of passwords. The best part is the industry benchmarks showing what "good" looks like for your vertical, from B2B SaaS (2-5% visitor-to-signup) to developer tools (8-15%). It's basically a CRO playbook that saves you from reinventing research that's already been done. Use it when you're staring at drop-off analytics and need to know which changes actually move the needle.

skills.sh installs
427
GitHub stars
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last updated
Aug 21, 2026

Install

$ npx -y skills add openclaudia/openclaudia-skills --skill signup-flow-cro --agent claude-code

Installs into .claude/skills of the current project.

Files

Signup Flow CRO

Audit and optimize signup conversion funnels to maximize registration completions.


1. Signup Flow Audit Framework

When auditing a signup flow, evaluate each of these dimensions:

Number of Steps

StepsBenchmark Completion RateNotes
1 (single page)65-80%Best for simple products
250-65%Good balance of data collection and UX
335-50%Acceptable for complex products
4+20-35%Only if justified by product complexity

Rule of thumb: Every additional step loses 10-20% of users.

Audit questions:

  • Can any steps be combined?
  • Can any steps be deferred to post-signup?
  • Is every step necessary for the user to start getting value?

Form Fields

FieldsImpact on Conversion
Email onlyHighest conversion (baseline)
Email + password-10-15% vs email only
Email + password + name-15-25% vs email only
5+ fields-30-50% vs email only

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Details

Repository
github.com/openclaudia/openclaudia-skills
Category
Marketing & SEO
First seen
Jun 3, 2026

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