Competitor Analysis
This handles the full workflow for researching competitors and writing SEO comparison pages. It walks you through a six-step research process: extracting business info from URLs, defining your target customer, identifying top competitors through targeted searches, gathering pricing and positioning data, spotting market gaps, and synthesizing everything into a cited report. The framework covers seven layers of analysis from product features to team composition, and includes templates for alternative pages, versus pages, and battle cards. It's opinionated about honesty over spin, acknowledging competitor strengths instead of making inflated claims. You get structured prompts for each research phase and markdown templates that organize findings with proper citations. Best for building sales enablement materials or capturing organic search traffic from comparison keywords.
- skills.sh installs
- 281
- GitHub stars
- 110
- last updated
- Aug 21, 2026
Install
$ npx -y skills add manojbajaj95/claude-gtm-plugin --skill competitor-analysis --agent claude-codeInstalls into .claude/skills of the current project.
Files
Competitor Analysis
Workspace Context
Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.
Operating Contract
This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.
Comprehensive competitor analysis, competitive intelligence, and comparison page creation using structured research frameworks and data-grounded methodologies.
Overview
Sponsors
Agent CaffeineSponsoredClose your lid, come back to finished work
SnugSponsoredThe clipboard manager for the AI eraPromote your product hereReach 125k+ visitors monthly
WaxSponsoredBlock anything with supervision, without erasing your iPhonePromote your product hereReach 125k+ visitors monthly
knobsSponsoredSee your site on any phone, any day, in any languageDetails
- Repository
- github.com/manojbajaj95/claude-gtm-plugin
- Categories
- Git & Pull Requests, Code Review & Quality, Data Science & ML, Marketing & SEO, Sales & Marketing
- First seen
- Jun 3, 2026
More from manojbajaj95/claude-gtm-plugin
All 42- Blog Writing Specialist268
- Marketing Automation263
- Outbound Email Strategy261
- Keyword Research And Clustering259
- Pricing Strategy249
- Product Market Fit Analysis249
- Community Building245
- Sales And Revenue Operations245
- Customer Success And Retention238
- Ph Community Outreach227
- Utm Builder227
- User Onboarding226
- Pr Specialist225
- Challenge Funnel223
- Personalization At Scale223
- App Store Optimization222
- Product Hunt Launch219
- Skill Navigator218
- X Impact Checker218
- Executive Dashboard Generator217
- Free Tool Strategy216
- Ab Test Setup215
- Referral Program214
- Crm Integration210
Recommended
More Git & Pull Requests
sveltia-cmssecondsky/claude-skillsSveltia CMS Git-backed content management (Decap/Netlify CMS successor). 5x smaller bundle (300 KB), GraphQL performance, solves 260+ issues. Use for static sit277skills.sh installs
best-practicestech-leads-club/agent-skillsApply modern web development best practices for security, compatibility, and code quality. Use when asked to "apply best practices", "security audit", "moderniz276skills.sh installs
criticism-self-criticismhughyau/qiushi-skill触发：当一项工作已经完成、进入阶段验收、收到批评反馈，或反复出现同类错误需要系统纠偏时调用；常见信号包括 review、audit、retrospective、quality check、纠错与复盘。 English: Trigger after delivery or at a review checkpoint w273skills.sh installs
n8n-workflow-automationsundial-org/awesome-openclaw-skillsDesigns and outputs n8n workflow JSON with robust triggers, idempotency, error handling, logging, retries, and human-in-the-loop review queues. Use when you nee272skills.sh installs
shieldcn-badgesjal-co/shieldcnAdd beautiful shadcn/ui-styled README badges to projects using shieldcn. Use when adding badges, shields, or status indicators to README files, docs, or markdow271skills.sh installs
product-frontend-designmosif16/codex-skillsReview and design SaaS/product marketing sites and frontend interfaces end-to-end: clarify value, fix hierarchy, and implement distinctive, production-grade UI 270skills.sh installs