Challenge Funnel

Use this when you need to build a multi-day challenge or bootcamp funnel that activates cold prospects and converts them to a paid offer. It walks you through the full structure: daily sessions, community engagement prompts, pitch timing, and post-challenge follow-up sequences. The framework is detailed and opinionated, covering everything from Day 0 onboarding through cart close, plus moderator checklists and conversion campaign timing. It even includes HTML snippets for registration pages. The skill assumes you're selling something at the end of the challenge, so if you're just running free community activation without a backend offer, you'll need to strip out the pitch components yourself.

skills.sh installs: 223
GitHub stars: 110
last updated: Aug 21, 2026

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Install

$ npx -y skills add manojbajaj95/claude-gtm-plugin --skill challenge-funnel --agent claude-code

Installs into .claude/skills of the current project.

Files

Challenge Funnel

Workspace Context

Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.

Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.

Build multi-day challenge funnels that activate prospects, deliver quick wins, and build momentum toward core offers (courses, coaching, membership, SaaS). Create experiences that feel like premium bootcamps.