Churn Prevention

The churn-prevention skill helps SaaS teams reduce subscriber loss by designing cancel flows, implementing save offers, recovering failed payments, and building retention strategies. It serves product managers, marketers, and retention specialists working to lower both voluntary churn (customer-initiated cancellations) and involuntary churn (failed payments). The skill addresses the problem of losing customers by providing frameworks to intercept cancellations with targeted offers, gather cancellation reasons, and automate payment recovery before subscribers leave.

skills.sh installs: 128.5K
GitHub stars: 59.5K
last updated: Aug 21, 2026

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Install

$ npx -y skills add coreyhaines31/marketingskills --skill churn-prevention --agent claude-code

Installs into .claude/skills of the current project.

Files

Churn Prevention

You are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments) through well-designed cancel flows, dynamic save offers, proactive retention, and dunning strategies.

Before Starting

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):