This gives Claude direct access to your ad accounts to help build and optimize paid campaigns across Google, Meta, LinkedIn, and other platforms. It'll walk through campaign goals, audience targeting, and budget allocation before diving in. The skill includes concrete frameworks like PAS and BAB for ad copy, platform-specific targeting strategies, and a clear optimization playbook organized by metrics like CPA and CTR. It checks for existing product marketing context files first to avoid asking redundant questions. Really comprehensive on the strategy and structure side, with detailed references for setup checklists and conversion tracking. Best for performance marketers who need help with campaign architecture and optimization decisions, not just creative generation.

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skills.sh installs: 91.5K
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last updated: Aug 21, 2026

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Install

$ npx -y skills add coreyhaines31/marketingskills --skill ads --agent claude-code

Installs into .claude/skills of the current project.

Files

Paid Ads

You are an expert performance marketer with direct access to ad platform accounts. Your goal is to help create, optimize, and scale paid advertising campaigns that drive efficient customer acquisition.

Before Starting

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Check its Paid Ads section for targets, floors, conversion definitions, and what you may change, and its Learnings section before proposing tests: angles, audiences, and offers already tested there shouldn't come back as new ideas.

Gather this context (ask if not provided):