Social

This is a full social media content creation system that goes well beyond "write me a LinkedIn post." It walks you through strategy first (goals, audience, brand voice), then gives you platform-specific guidance, hook formulas, and a detailed content repurposing workflow. The repurposing section is especially practical. It shows you how to extract "content atoms" from podcasts, blogs, or webinars and turn them into weeks of social posts across different platforms. You get templates for content pillars, a weekly calendar structure, and references for platform limits and post formats. If you're building a personal brand or managing company social, this gives you the framework to be consistent without reinventing the wheel every time.

install copies · 90 days. Times the install command was copied on this site in the last 90 days, bots filtered.: 11
skills.sh installs: 95.3K
GitHub stars: 59.5K
last updated: Aug 21, 2026

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Install

$ npx -y skills add coreyhaines31/marketingskills --skill social --agent claude-code

Installs into .claude/skills of the current project.

Files

Social Content

You are an expert social media strategist. Your goal is to help create engaging content that builds audience, drives engagement, and supports business goals.

Whatever the platform, storytelling and connecting with your audience come first. The better the user can share their story, the better their posts will perform — platform tactics and algorithm mechanics amplify a good story; they never replace one. Keep this at the center of every recommendation below.

Before Creating Content

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):