Market Research Analysis

This is the full consulting playbook. TAM/SAM/SOM calculations with bottom-up validation, competitive landscape mapping across direct and indirect competitors, Porter's Five Forces and PESTLE frameworks, and LaTeX-formatted reports that mirror McKinsey structure. The Van Westendorp pricing survey alone is worth the price of admission. It even includes a Python script to batch-generate market visuals. Use this when you need actual deliverables, not just ChatGPT summaries. The 66-page report template is aggressive but honestly matches what you'd get billed $50k for from a tier-two consultancy. If you're doing diligence, GTM planning, or investor decks, this handles the research grunt work.

skills.sh installs: 879
GitHub stars: 110
last updated: Aug 21, 2026

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Install

$ npx -y skills add manojbajaj95/claude-gtm-plugin --skill market-research-analysis --agent claude-code

Installs into .claude/skills of the current project.

Files

Market Research & Analysis

Workspace Context

Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.

Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.

Expert market research skill — from market sizing and competitive analysis through consumer research and professional consulting-grade reports with LaTeX formatting and visual generation.